BEV MARKETING GROUP is a California based third-party marketing agency, whose mission is to service the three-tier system with integrated direct account management services including: Producer-Distributor relationships management, Pricing, Inventory control, budget development and local key accounts activation.
Currently under the three-tier system, the supply chain flows from the supplier through the wholesaler to the retailer, and finally to the consumer. BevMarketing Group, a beverage consulting agency was designed to cater to the ever growing need for new and existing brands to become widely recognized through product placement within a focused market with a competitive edge. We are able to achieve this through our balanced experience and deep relationships in the beverage and nightlife community. Through our services we will be able to provide our customers and consumers a comfortable platform to create a positive and valuable experience throughout the development of each and every brand.
- Partner with local distributors by designing generous and compelling wholesaler programming
- Design distributor incentives and simple, compelling and well-executed themed brand programs
- Work with the distributors to achieve and deliver brand depletion goals and brand standards
- Emphasise on National Accounts to increase brand's availability and raise awareness
- Build credibility with both trade and consumers.
- Focus sales efforts and investments toward the On/OFF premise channel to drive maximum volume and growth
- Monitor your brand's performance via monthly KPI reporting and Quarterly Business Reviews